I’m going to tell you exactly who needs a personal brand photoshoot now! To start let me share that you’re going to get the most value out of the shoot that you do quarterly. This will really help you keep your content fresh and strategic.
However I know some people are not necessarily going to want to do a fresh shoot every quarter, so let me tell you exactly when you need to execute a shoot!
Oh and if you’re lost about what exactly a personal brand photoshoot is, head here to start!
You’re Launching
Friends when you’re getting ready to launch and once you’re in the heat of a launch you’re most likely producing more content than you usually do! This completely necessitates having more visual content to help you out!
Come on no one wants to be constantly searching for good imagery to use in their business or worse constantly sharing the same images throughout the launch plan. Have some variety available to yourself so that you can help create more engaging content. Especially when you’re launching you want to make sure yoou have different images to hook your clients in!
Looking for Growth
Ok when you’re looking to expand your business or begin to scale you’re going to want to look established and legit! You do this through the brand you’re presenting. If you want to look like you’ve got it together you want to make sure you have materials that show that you’re worth investing it. In order to do this you need to make sure you’re investing in your own brand.
Having great personal brand photos help you continue to tell the story of your business. You get there through what you’re creating. When you
Establishing Your Brand On Social
Another reason you might need to do a brand shoot is when you’re working on establishing your biz on social media or you’re working on growing it. Fresh relevant visuals can be so much more powerful in your business then stale overused content. Also when you have a strong visual presence it looks professional
What do you talk about in your biz regularly? These are the kinds of things you want to incorporate in your shoot. Not just the headshot. You’ll have images that you can share with your
Pivoting Your Business
The last reason why you might need to do a personal brand shoot quickly is if you’re pivoting in your business. You need to make sure that you have relevant content that works for your business. The way you’ve most likely shared, talked, and shown your business won’t work the same way when you make changes in the direction of your business. You’ll need to ensure your business is reaching your client by giving them new visuals that represent your brand.